Biographies

Steve Finestone, President

  • Steve holds an MBA from Cornell University and an MA in Religion from the University of Pennsylvania
  • He was a Director of Business Planning at Wyeth and a Senior Vice President at GfK Healthcare
  • Steve teaches Marketing at Arcadia University
  • He specializes in new product commercialization and integrated marketing communications

Erica Bergstrom, Senior Consultant

  • Erica holds a Ph.D. in Psychology from the University of Pennsylvania
  • She is President of Erica Bergstrom Partners
  • Erica specializes in new product development and REMS research

Greta Bunin, Senior Consultant

  • Greta holds a Ph.D. in Epidemiology from the University of California Berkeley
  • She is a Research Associate Professor in the Pediatrics Department at the Penn Medical School/Children's Hospital of Philadelphia
  • Greta specializes in cancer epidemiology.

Sophia Bunyaraksh, Senior Consultant

  • Sophia holds an MBA from Columbia University and an M.Ed. from Boston College
  • She was a Manager of Market Research at Pfizer and Wyeth and worked as a Senior Project Manager for Taylor Nelson Sofres
  • Sophia specializes in consumer and patient research

David Chen, Senior Consultant

  • Dave holds a Ph.D. and MA in Psychology from American University
  • He has worked as a Director and Senior Director of Market Research at Cephalon, Janssen, Wyeth and Wyeth International. He has also worked as a Senior Consultant at Strategic Marketing Corporation and Inside Edge Consulting
  • Dave teaches Decision Sciences at St. Joseph's University
  • He specializes in promotion analytics and REMS research

Carolyn Choh, Senior Consultant

  • Carolyn holds an MBA from Cornell University
  • She has held management positions in Sales and Marketing with Forest, RPR and Wyeth
  • Carolyn teaches Pharmaceutical Marketing at St. Joseph's University and the Nanjing Pharmaceutical Institute
  • She specializes in new product research and forecasting

George Chressanthis, Senior Consultant

  • George holds a Ph.D. and an MS in Economics from Purdue University
  • He worked as a Manager of Pricing Information at Wyeth and a Senior Director of Commercial Insight and Analysis at Astra Zeneca. He also worked as an industry consultant for the Plymouth Group and ZS Associates
  • George is a Professor of Healthcare Management and Marketing at Temple University
  • He specializes in healthcare economics and sales force effectiveness

Whitney Devenny-Zuleski, Senior Consultant

  • Whitney holds a BA in Economics from Duke University
  • She has held management positions in Marketing, Sales and Market Research at Wyeth and GSK. Most recently she worked as Director of US Pricing at Wyeth.
  • Whitney specializes in market access and pricing research

Moshe Even-Shoshan, Senior Consultant

  • Moshe holds an MBA from Temple University
  • He is President of SRS Intelligence
  • Moshe specializes in competitive intelligence

Orit Even-Shoshan, Senior Consultant

  • Orit holds an MS in Healthcare Finance from Temple University
  • She is Associate Director of the Health Outcomes Research Center at the Children's Hospital of Philadelphia. She has also worked as a health economics researcher at the Wharton School's Leonard Davis Institute
  • Orit specializes in health outcomes research

Michael Gibbons, Senior Consultant

  • Mike holds a Ph.D. in Sociology from the University of Notre Dame
  • He has worked as a Senior Consultant for GfK Healthcare
  • Mike is an Assistant Professor of Sociology at Macon State College
  • He specializes in medical sociology and ethnography
  • Mike currently consults with several community-based non-profit organizations

Annette Halpin, Senior Consultant

  • Annette holds a Ph.D. in Strategic Management from Drexel University and an MBA in Finance from LaSalle University
  • She is an Assistant Professor of Management at Arcadia University
  • Annette specializes in corporate strategy and computer simulations

Tom Hinkel, Senior Consultant

  • Tom holds an MS in Communications from the University of Tennessee
  • He is past President of Triad Research and Consulting and has held senior consulting positions at Taylor Nelson Sofres, GfK Healthcare and @Futures
  • Tom specializes in new product development

Sam Osirim, Senior Consultant

  • Sam holds an MBA from Boston University and an M.Sc. from the London School of Economics and Political Science
  • He has held management positions in Sales and Marketing at Johnson & Johnson and is President of Matrix Research and Consulting
  • Sam specializes in strategic planning and public policy research

Ronald Rothman, Senior Consultant

  • Ron holds a Ph.D. in Molecular Biology from the University of Pennsylvania
  • He has worked as a Research Assistant Professor of Pathology and Cell Biology at Thomas Jefferson University and now serves as a business advisor to the University City Science Center QED Program
  • Ron specializes in the evaluation of emerging bio-technology

Santosh Sambare, Senior Consultant

  • Santosh holds a Ph.D. in Marketing from the University of Illinois, an MBA from Case Western Reserve and an MS in Engineering from the Polytechnic Institute of Brooklyn
  • He was a Market Research Manager at Wyeth and Wyeth International and the Director of Market Research at Serono
  • Santosh teaches Marketing and Finance at Hester College and the University of Phoenix
  • He specializes in business planning and new product forecasting

Diane Seward, Senior Consultant

  • Diane holds an MBA from Temple University
  • She worked as a Senior Director of Market Insights at Pfizer and Wyeth and held numerous management positions at IMS Health
  • Diane specializes in secondary data analysis

Dana Shinbaum, Senior Consultant

  • Dana holds an MBA in Finance and Accounting from Drexel University and a CPA certification
  • He is the former Vice President, Business Development of Capstone Therapeutics and has held management positions in Strategic Planning, Marketing and Market Research at Wyeth and Savient Pharmaceuticals
  • Dana is President of NTherapeutics LLC
  • He specializes in business / corporate development and portfolio management

Dick Shute, Senior Consultant

  • Dick holds an MBA from Drexel University
  • He has held management positions in Marketing and Managed Markets at Johnson & Johnson and Merck-Medco
  • Dick teaches Pharmaceutical Marketing at St. Joseph's and Rutgers Universities
  • He specializes in managed markets research